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The mind-body connection in health Human health cannot be fully understood without considering the dynamic interaction between mind and body. From early medical traditions to modern scientific research, the human body and psyche were often regarded as separate entities. Today, research demonstrates that this division is artificial: stress, emotions, cognitive patterns, and social experiences directly influence physiology, and vice versa. Psychosomatic reactions are among the clearest manifestations of this interaction, where psychological processes can translate into physical symptoms, impacting both quality of life and clinical outcomes. While the term “psychosomatic” is often used colloquially to describe any physical manifestation of stress or discomfort, modern psychosomatic medicine recognizes complex neurobiological, endocrine, and psychosocial mechanisms at the core of this relationship. Today’s therapeutic approaches shift the focus from merely addressing symptoms to a holistic...

After the holidays, travel changes character. The urgency dissolves, the calendar loosens, and the instinct to accumulate experiences gives way to a quieter desire: to stand somewhere long enough for meaning to surface on its own. It is during this in-between moment, when celebrations have ended but routines have not yet hardened again, that certain places reveal their true depth. Pompeii is one of them. Often approached as a site of catastrophe or a checklist destination near Naples, Pompeii resists simplification when visited in winter. Especially in January, after the noise of the season has faded, the ancient city sheds its role as spectacle and becomes something far more unsettling and honest. It turns into a place where time does not progress, does not heal, and does not explain itself. It simply remains. This suspended quality is what makes Pompeii resonate so strongly after the holidays. When the world urges renewal, momentum, and fresh beginnings, Pompeii offers none of that. ...

      After the holidays, many people step on the scale and feel immediate frustration. A few extra kilos appear seemingly overnight, leading to guilt, restrictive diets, and a sense that “damage has been done.” In reality, most post-holiday weight gain is not body fat — and treating it as such often does more harm than good. Understanding what truly happens in the body after periods of richer food, altered routines, and reduced movement is the key to returning to balance without extreme dieting or unnecessary stress. Why post-holiday weight gain is rarely fat True fat gain requires a sustained caloric surplus over time. A few days or even a couple of weeks of festive eating are usually not enough to significantly increase body fat stores. What most people experience instead is: - Increased water retention - Elevated glycogen storage - Temporary digestive bloating - Inflammation linked to salt, alcohol, and disrupted sleep Carbohydrates are stored in the body as glyco...

High blood pressure is one of the most common and underestimated risk factors for cardiovascular disease worldwide. While lifestyle changes and medication are often central to management, many people overlook another important variable: dietary supplements. Supplements are widely perceived as “natural” and therefore harmless. However, scientific evidence shows that certain supplements can raise blood pressure, interfere with antihypertensive medication, or increase cardiovascular strain — sometimes without obvious warning signs. Understanding which supplements may pose risks is essential for anyone managing hypertension, especially given the growing popularity of self-directed supplement use. Why supplements can affect blood pressure Blood pressure regulation is a complex physiological process involving the nervous system, kidneys, blood vessels, and hormonal signaling. Many supplements influence one or more of these systems. Some stimulate the sympathetic nervous system, other...

LinkedIn advertising offers businesses a powerful way to reach professionals based on industry, role, education and other demographics. To maximise return on investment, you need to continuously refine your campaigns rather than set them and forget them. The following best practices can help improve your LinkedIn ads. 1. Commit to ongoing optimization Social media campaigns are never static — your audience, content and even the platform evolve over time. To stay ahead, make a habit of reviewing and fine‑tuning your LinkedIn campaigns regularlykorikis.com. Scheduling a monthly check‑in ensures you catch shifts in performance early and can adjust accordingly. 2. Focus your budget on high‑performing ads Click‑through rate (CTR) is a key indicator of how engaging your ads are. If one campaign consistently outperforms others, pause or retire under‑performing ads and reallocate budget to the winnerskorikis.com. LinkedIn’s algorithm naturally reduces the frequency of ads that don’t resona...

Πώς να βελτιστοποιήσετε τις διαφημίσεις σας στο LinkedIn Οι δυνατότητες στόχευσης του LinkedIn, οι δυνατότητες αναγνωρισιμότητας της μάρκας, οι φόρμες δημιουργίας οδηγών και οι αναλύσεις το καθιστούν πολύτιμο εργαλείο για κάθε επιχείρηση που θέλει να αναπτυχθεί και να επιτύχει.Πώς να κάνετε όμως αυτή τη διαφημιστική πλατφόρμα επιτυχημένη; Ακολουθούν 7 τρόποι για να δημιουργήσετε τις καμπάνιες σας στο LinkedIn με στόχο την επιτυχία. - Καθορίστε και ενημερώστε τακτικά το κοινό-στόχο σας Η ύπαρξη κοινού-στόχου είναι ζωτικής σημασίας για τη δημιουργία διαφημιστικού περιεχομένου που έχει απήχηση και οδηγεί σε μετατροπές. Ακολουθούν ορισμένα βήματα για να ορίσετε το κοινό-στόχο σας:  Προσδιορίστε την αγορά-στόχο σας: Σε ποιον απευθύνεται το προϊόν ή η υπηρεσία σας; Λάβετε υπόψη παράγοντες όπως η ηλικία, το φύλο, η τοποθεσία, ο τίτλος εργασίας και ο κλάδος. - Καθορίστε τις προσωπικότητες αγοραστών σας: Δημιουργήστε λεπτομερή προφίλ των ιδανικών πελατών σας, συμπεριλαμβανομένων των αναγ...

Your website visitors are leaving money on the table every time they can't find what they're looking for. In fact, 43% of users immediately leave a site after a frustrating search experience. But what if you could turn every search query into a conversion opportunity? AI-powered search isn't just a tech upgrade—it's a conversion catalyst that transforms how customers discover your products, engage with your content, and ultimately become loyal buyers. Smart marketers are already leveraging AI search to boost engagement by 67% and increase conversion rates by up to 45%. Why AI Search is Every Marketer's Secret Weapon Traditional search is costing you customers. When prospects type "comfortable running shoes for long distances" and your keyword-based search only finds exact matches for "running shoes," you're losing qualified leads to competitors with smarter search technology. AI Search Delivers Marketing Results That Matter: 3x Higher...