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How OldSpell Became a Creative Catalyst for The Design Agency The launch of OldSpell wasn’t just a breakthrough in men’s wellness — it marked a powerful creative partnership between The Design Agency and HERBALLIS, the company behind the brand. From day one, The Design Agency has worked closely with HERBALLIS to craft the full visual identity, tone of voice, and high-impact campaigns that now define the OldSpell experience. This close collaboration allowed our team to shape a bold, provocative brand that stands out in a saturated market — and deliver performance-driven marketing with measurable results. 🚀 Brand Synergy in Action: Working hand-in-hand with HERBALLIS gave us access to deep product insights and market positioning — allowing us to build a strategy that’s not only eye-catching but strategically on point. 📣 Campaigns That Resonate: From the “Always Ready” launch to edgy digital activations across Meta, Google, and even adult platforms, The Design Agency pushed crea...

The launch of OldSpell wasn’t just a breakthrough in men’s wellness — it marked a powerful creative partnership between The Design Agency and HERBALLIS, the company behind the brand. From day one, The Design Agency has worked closely with HERBALLIS to craft the full visual identity, tone of voice, and high-impact campaigns that now define the OldSpell experience. This close collaboration allowed our team to shape a bold, provocative brand that stands out in a saturated market — and deliver performance-driven marketing with measurable results. 🚀 Brand Synergy in Action: Working hand-in-hand with HERBALLIS gave us access to deep product insights and market positioning — allowing us to build a strategy that’s not only eye-catching but strategically on point. 📣 Campaigns That Resonate: From the “Always Ready” launch to edgy digital activations across Meta, Google, and even adult platforms, The Design Agency pushed creative boundaries while staying aligned with HERBALLIS’s goals. ...

Introduction Artificial Intelligence (AI) is transforming every industry it touches — and design is no exception. From generating logos in seconds to creating user interfaces through prompts, AI design tools like Midjourney, DALL·E, and Adobe Firefly are revolutionizing how we think about creativity and production. But while AI offers unprecedented speed and efficiency, one thing is clear: creative agencies still offer a level of sophistication and strategic depth that AI cannot match. In this article, we explore how AI is reshaping the design landscape, the strengths and limitations of AI-powered tools, and why hiring a professional design agency remains the smartest investment for brands that want to grow, connect, and stay ahead. How AI Is Reshaping the Design Industry 1. Speed and Scalability AI tools can generate design elements in seconds. Need 50 versions of a logo? An AI tool can do that in under a minute. Need a social media visual in 10 sizes? Automated resizing and l...